Established in 2012, Diversity was the first full-service, fully stocked e-cigarette specialty store, crafting their own premium e-liquid in the Pittsburgh area. We are located in the heart of Dormont across the street from Tom's Diner, less than 3 miles from Downtown Pittsburgh, with ample parking on the street, as well as nearby parking lots.

We are Pittsburgh's  "Original" home for electronic cigarettes, eliquid and accessories, as well as selling all the major brands. Diversity has a very friendly, knowledgeable, and informative staff, who are able to problem-solve any issue you have, or will help you select what product is right for you. We stock products for the experienced vaper, as well as the novice. You will be "vaping" before you leave the store.

Diversity carries many flavors of e-liquid, premium- crafted max VG lines, as well as menthol and assorted flavors of tobaccos in different nicotine strengths. We will also fill your special order of almost any flavor we have. Just call ahead, and we will have it ready for you the next day.  We have in stock over 250 flavors of Diversity's own original e-liquid and Special Blends made with the finest, full-flavored concentrates from Apple Pie to Yellow Cake Batter. All of our flavors are made at our new location, The Fluid Factory, 3803 Willow Avenue, in Castle Shannon, on site. You can also create your own flavors at The Fluid Factory. You pick, we mix, right there on the spot! Stop in for a one-of-a-kind vapor experience. You can choose from any of our flavor concentrates, any strength nicotine, max VG, 50/50 or any ratio of PG/VG, in any size bottle, with your own, unique flavoring! You can mix up to four flavors in a 10 ml bottle and up to six in a 30 ml bottle.  

The Fluid Factory store hours are Tuesday through Friday, from 12:00 Noon to 7:00 p.m. Saturday 12:00 Noon to 6:00 p.m.

Dormont Store Hours: Monday to Sunday 12:00 Noon - 8:00PM